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What Rural Lifestylers Want From You: Beef: It's a Hobby & a Job
The respect and good service one couple gets from their dealership is enough to win nearly all of their equipment business.
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What Rural Lifestylers Want from You
What Rural Lifestylers Want From You - Mike Meeks
Now on his second rural homestead, this retired exec explains how equipment dealers can ‘make hay’ with customers just like him.
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What Rural Lifestylers Want From You: Turner Ranch
He’s willing to pay for the good attitude and great service his equipment dealer offers because they’re nice to his wife and willing to come to his ranch to maintain his equipment.
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What Rural Lifestylers Want From You: Ken Kozminski
An equipment dealer helped printing executive Ken Kozminski acquire the equipment — and the confidence — he needed to enjoy his passion for hunting and the outdoors.
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What Rural Lifestylers Want from You: John and Ginger Ahl
The mature, $1.3 billion-a-year Christmas tree industry can present an opportunity for rural lifestyle equipment dealers willing to understand the segment’s unique needs.
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What Rural Lifestylers Want From You: Ken and Doris Bray
This retired couple explains the unique equipment needs of vineyard operators.
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What Rural Lifestylers Want From You: Dan and Robin Olson
Both widowed way too early, a mutual love of rural lifestyle horses eventually brought horse owners Dan and Robin Olson together for another chance at happiness.
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Top Articles
Current Issue
Rural Lifestyle Dealer
What Rural Lifestylers Want from You
Dealers Forecasting Revenue Growth for Rural Lifestyle Segment
Earning Loyalty From Multigenerational Homesteaders
Must Read Free Eguides
Download these helpful knowledge building tools
- Best Practices of Elite Dealerships Volume 6: Featuring Dealership of the Year Recipient
- Best Practices of Elite Dealerships Volume 5: Featuring Dealership of the Year Recipients
- Create a High Performance Dealership with Bob Clements: Service Department Volume 3
- Create a High Performance Dealership with Bob Clements: Service Department Volume 2
Videos
Ferris Introduces 10-Year Suspension Warranty
Ferris showcases products at the 2026 National Farm Machinery Show including 40Hp zero-turn and Blower.
Top Directory Listings
PSA Laboratory Furniture
PSA Laboratory Furniture is your trusted laboratory furniture supplier in the United States. Our range includes durable laboratory cabinets, fume hoods, and stainless countertops that meet any lab environment’s specific needs. With our custom laboratory furniture and specialized lab equipment, we...
Next Point Bearing
Next Point Bearing is a nationwide bearing distributor known for quality, reliability, and fast service. We offer a wide range of precision bearings, including the 6200 bearing, and support OEMs, distributors, and industrial teams across the U.S. As a trusted ball bearings and linear motion...
Curtis Industries LLC
Artillian is a U.S. manufacturer of attachments for compact and sub-compact tractors, specializing in pallet frames, pallet fork sets and grapple systems.