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Rural Lifestyle Dealer

RLD Winter 2017

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Winter 2017

Volume: 10
Edition: 4

2017 Outlook: Rural Equipment Remains Strong

  • Table of Contents

    Table of Contents

    Rural Equipment Intelligence

    Economic Indicators Can Help Dealers Get a Better Handle on Sales Forecasts

    By Dave Kanicki posted on January 28, 2017 | Posted in Data & Forecasts
    From cashflow to ordering and managing inventory, intelligently forecasting equipment sales are critical for dealers’ financial planning. Unlike dealerships catering to production farming that can use commodity pricing as a signpost for industry trends, for those specializing in rural lifestyle markets economic indicators are not so clear cut.
    Read More
    RLD
    Dealer Business Trends & Outlook 2017

    Rural Equipment Market Remains Strong

    Most rural lifestyle dealers across North America expect solid revenue growth this year, following last year’s strong growth.
    By Lynn Marcinkowski Woolf posted on January 28, 2017 | Posted in Data & Forecasts
    Rural equipment dealers forecast another good year for overall and aftermarket sales, according to Rural Lifestyle Dealer’s 2017 Dealer Business Trends & Outlook survey, the magazine’s 9th annual. Despite the economic and social turbulence of an election year, these optimistic forecasts follow a very strong year for growth in 2016. Eighty-four percent of dealers think 2017 will be as good as or better than 2016 for total revenue and more than 90% think aftermarket revenue will also be as good as or better than last year. This compares with last year’s survey in which more than 88% of dealers expected 2016 to be as good as or better than 2015 for total revenue and more than 90% expected aftermarket revenue to be as good as or better than 2015.
    Read More
    Wiliams_Staff.jpg
    Season-to-Season

    Williams Tractor: Making the Sale

    Williams Tractor of Fayetteville, Ark., shares strategies regarding margins, rental, marketing and more in the first installment of the 2017 ‘Season-to-Season’ series.
    By Mike Wiles posted on January 28, 2017 | Posted in Dealership Marketing
    One of the biggest decisions facing dealerships revolves around setting fair equipment margins. If high profit is the goal, sales may be lost to competitors, but aggressive pricing could lead some to feel they could have done better.
    Read More

    Managing Data Better

    Check out the latest innovations from top dealership management system providers, including new reports, mobile apps and more.
    By Gary Leverton posted on January 28, 2017 | Posted in Product Innovations
    Rural Lifestyle Dealer offers this round-up of leading dealership management systems as part of our new “Innovations” series. The summaries feature information provided by Basic Software Systems, CDK Global Heavy Equipment, Charter Software, c-Systems Software, HBS Systems, nizeX and Red Wing Software.
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    Berman

    Dealers ‘Sound Off:’ Doug Nord and Tim Berman

    Two dealers share their thoughts on Big Box competition, service pricing strategies, brand loyalty, new products and more.
    By Lynn Marcinkowski Woolf posted on January 28, 2017 | Posted in Best Practices
    What’s on your mind? What keeps you up at night? What is right or wrong with the rural equipment industry? In this new series, “Dealers Sound Off,” dealers bring up issues related to those questions and our goal is to generate ideas from other dealers who may be facing the same issues.
    Read More
    042_Trending-Stories_RLD_0117.jpg

    Trending Stories

    Here are the articles, videos, webinars, e-Books and more that captured your attention online in 2016.
    January 28, 2017 | Posted in Best Practices
    Over the course of a year, you’ll see thousands of bits of information. Which of these stories, videos, news posts and other content rose to the surface as being most important, as ranked by you, our dealer-readers?
    Read More
    Achieving Peak Performance

    Rethinking Employee Compensation

    Here are three bonus plans to boost motivation and customer satisfaction.
    By Bob Clements posted on January 28, 2017 | Posted in Best Practices
    This is a good time of year to reflect on changes you would like to see take place in your dealership. One area I would encourage you to consider is your employee compensation program.
    Read More
  • Featured Articles

    Featured Articles

    Wiliams_Staff.jpg
    Season-to-Season

    Williams Tractor: Making the Sale

    Williams Tractor of Fayetteville, Ark., shares strategies regarding margins, rental, marketing and more in the first installment of the 2017 ‘Season-to-Season’ series.
    By Mike Wiles posted on January 28, 2017 | Posted in Dealership Marketing
    One of the biggest decisions facing dealerships revolves around setting fair equipment margins. If high profit is the goal, sales may be lost to competitors, but aggressive pricing could lead some to feel they could have done better.
    Read More
    042_Trending-Stories_RLD_0117.jpg

    Trending Stories

    Here are the articles, videos, webinars, e-Books and more that captured your attention online in 2016.
    January 28, 2017 | Posted in Best Practices
    Over the course of a year, you’ll see thousands of bits of information. Which of these stories, videos, news posts and other content rose to the surface as being most important, as ranked by you, our dealer-readers?
    Read More
    RLD
    Dealer Business Trends & Outlook 2017

    Rural Equipment Market Remains Strong

    Most rural lifestyle dealers across North America expect solid revenue growth this year, following last year’s strong growth.
    By Lynn Marcinkowski Woolf posted on January 28, 2017 | Posted in Data & Forecasts
    Rural equipment dealers forecast another good year for overall and aftermarket sales, according to Rural Lifestyle Dealer’s 2017 Dealer Business Trends & Outlook survey, the magazine’s 9th annual. Despite the economic and social turbulence of an election year, these optimistic forecasts follow a very strong year for growth in 2016. Eighty-four percent of dealers think 2017 will be as good as or better than 2016 for total revenue and more than 90% think aftermarket revenue will also be as good as or better than last year. This compares with last year’s survey in which more than 88% of dealers expected 2016 to be as good as or better than 2015 for total revenue and more than 90% expected aftermarket revenue to be as good as or better than 2015.
    Read More
  • Digital Edition

    Digital Edition

  • Online Extras

    Online Extras

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Videos

RhinoAG Production Tour to Mark 90 years

RhinoAG Production Tour to Mark 90 years

Lessiter Media editors visited RhinoAG in Gibson City, IL to get a behind-the-scenes glimpse at the production processes and attention to detail that have contributed to their longevity as they celebrate their 90th anniversary in 2024.

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Top Directory Listings
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Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.


Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.


At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

Stihl.png

Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.

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