Industry News

[Podcast] Hear How Atlantic & Southern Equipment Prepped for Hurricane Florence

In this episode of the Rural Lifestyle Dealer podcast, brought to you by Yanmar, we talk with John Hoffmann, branch manager of Atlantic & Southern Equipment, who at the time of recording, was watching flood waters rise after Hurricane Florence hit the East Coast.
In this episode of the Rural Lifestyle Dealer podcast, brought to you by Yanmar, we talk with John Hoffmann, branch manager of Atlantic & Southern Equipment, who at the time of recording, was watching flood waters rise from a nearby river after Hurricane Florence hit the East Coast.
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Buhler Industries Appoints New President

Dmitry Lyubimov has been replaced as president of Buhler Industries by Marat Nogerov, effective immediately.
Dmitry Lyubimov has been replaced as president of Buhler Industries by Marat Nogerov, effective immediately. Buhler manufactures the Farm King and Versatile brands of equipment.
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Yanmar

Marketing Strategies to Grow Your Dealership [Webinar]

Marketing money is a precious commodity that we don’t want to waste. As you look at your marketing strategy for the upcoming year, it’s important to understand the cost of bringing a new customer into your dealership vs. the cost of motivating existing customers to purchase more to attain good profitable growth. Sara Hey of Bob Clements International discusses how to determine your Customer Acquisition Cost, Customer Lifetime Value and your Customer Profitability, as well as marketing strategies for your dealership. [To view any of our webinar replays, you must be logged in with a free user account.]
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