By now, all that work strategic planning work you did at the end of last year should show up. If no planning was done, then it’s all reactionary decisions.

The Equipment Dealers Assn. has teamed up with the Outdoor Power Equipment Institute to send a letter to the National Governors Assn. urging them to classify OPE dealerships as essential during the COVID-19 pandemic. EDA encourages you to contact your local government officials directly and do the same.

Question for dealers: What do you think about the company's decision to sell the Ferris, Simplicity, Billy Goat, Snapper and Snapper Pro lines along with its pressure washer and portable generator business?

Former dealership owner Tim Berman shares tools and strategies you can use to survey customers and generate online reviews as part of your reputation management program.

Chad Inman, known on Facebook as “Burnip’s Chad,” defines his own approach to inside rural equipment sales. He’s one of several salespeople at Burnip’s Equipment who have set up dealership/personal branded Facebook pages.