Best Practices

Haltom Equipment
Dealer Profile: Haltom Equipment

An Equipment Dealer Starts Over

Lost in a merger of dealerships, Haltom Equipment re-opens with a focus on providing better service to rural and commercial customers.
Lost in a merger of dealerships, Haltom Equipment re-opens with a focus on providing better service to rural and commercial customers.
Read More
llama

Getting to Know the Llama Enthusiasts

Llama devotees say equipment dealers who take the time to get to know their needs would find it time well spent to grow this niche business.
Llama devotees say equipment dealers who take the time to get to know their needs would find it time well spent to grow this niche business.
Read More
hay baling

Why They Raise Their Own Hay

Tom and Barbara Parsons of Animal Acres Llamas in Dousman, Wis., and Dr. Kristy Brown of The Brownderosa llama farm of Sparta, Wis., say they prefer to raise their own hay for several reasons. But neither would consider owning a baler.
Read More

Joplin: The Day After an F6

Mondays can be tough on anybody. But when Eric Roach showed up for work at S&H Farm Supply in Joplin, Mo., on the morning of May 23, he did so under conditions few dealership general managers have ever seen. Less than 2 miles to the north, huge sections of the city where he’s lived all his life were totally destroyed, scattered across the land as if it was tossed out of a blender.
Read More

Marketing Matters: Climate Change

Build sales by reacting to shifts in weather and embracing demographic changes and new consumer purchasing trends.
The spring of 2011 reminds us that equipment dealers must be more nimble than ever to serve their customers in an increasingly volatile climate, be it business, weather or consumer spending trends. As a result, equipment dealers face both the daunting task of serving distressed neighbors and the opportunity to build credibility, awareness and business by strategically reaching out to existing and potential customers in tough times. Do it right, and you establish your dealership as a partner.
Read More

Top Articles

Must Read Free Eguides

Download these helpful knowledge building tools

View More
Top Directory Listings