Big Valley Tractor is Rural Lifestyle Dealer’s 2017 Dealership of the Year in the single-store category. Rob Collins, sales manager, comments on serving all customer segments and what he sees for the dealership’s future.
Big Valley Tractor is Rural Lifestyle Dealer’s 2017 Dealership of the Year in the single-store category. Rob Collins, sales manager, talks about serving the area’s farmers with a harvest rental program and then selling those returned units to the rural lifestyle segment.
Big Valley Tractor is Rural Lifestyle Dealer’s 2017 Dealership of the Year in the single-store category. Brian Lagorio, sales manager, talks about the financial metrics they watch and how they keep the entire dealership team involved.
Big Valley Tractor is Rural Lifestyle Dealer’s 2017 Dealership of the Year in the single-store category. Brian Lagorio, sales manager, talks about the personalities that make up his sales team and how he builds an atmosphere of teamwork.
James Dutton, John Deere's product marketing manager for commercial mowing, outlines the three components of the Never Stop Service, including financing, parts and loaner mowers.
Big Valley Tractor had to come up with a strategy to convince farmers to take a chance on a new tractor line and this 2017 Dealership of the Year found success with harvest rentals and referral incentives.
Dealer Spike's responsive websites provide a seamless experience for Case IH dealership customers on all devices, desktop, tablet, and mobile, and offer a range of marketing and support features.
Big Valley Tractor is Rural Lifestyle Dealer’s 2017 Dealership of the Year in the single-store category. Brian Lagorio, sales manager, talks about the early days of the dealership and adding the Kubota line.
Lessiter Media editors visited RhinoAG in Gibson City, IL to get a behind-the-scenes glimpse at the production processes and attention to detail that have contributed to their longevity as they celebrate their 90th anniversary in 2024.
Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product
Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative
solutions for Rural Lifestyle and Industrial Equipment customers.
Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and
has continued to push the boundaries of innovation and technology ever since. As a manufacturer of
diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial
equipment, Yanmar's products are sold in over 130 countries.
At Yanmar America, we are committed to providing our customers with the highest quality products
and services, backed by a strong team of professionals who share our dedication to excellence. We
look forward to the opportunity to work with you in achieving your goals.
Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.