Dealership Marketing

Lynn Woolf

Capture Contact Info Right Now

Rural lifestylers are filling up your showrooms and keeping your phone lines lit up. Take advantage of this interest by capturing all the contact information you can for those slower times ahead.
Rural lifestylers are filling up your showrooms and keeping your phone lines lit up. Take advantage of this interest by capturing all the contact information you can for those slower times ahead.
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Season-to-Season

Williams Tractor: Making the Sale

Williams Tractor of Fayetteville, Ark., shares strategies regarding margins, rental, marketing and more in the first installment of the 2017 ‘Season-to-Season’ series.
One of the biggest decisions facing dealerships revolves around setting fair equipment margins. If high profit is the goal, sales may be lost to competitors, but aggressive pricing could lead some to feel they could have done better.
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