From the Desk of RLD

Lynn Woolf
From the Desk of Lynn Woolf

Take the First Step to Be a Dealership of the Year

It's the season for setting goals, so how about this for a suggestion: Your dealership is named Rural Lifestyle Dealer's 2014 Dealership of the Year. Nominations are now being accepted online and by email, mail or fax. Nominations can come from anyone, including your manufacturer, an employee or customer -- and even you.
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Lynn Woolf
From the Desk of Lynn Woolf

What Are You Worth to a Customer?

I met a consultant a few years ago who had no set rates. His clients paid him what they thought his time was worth. Letting others determine your income is unpredictable at best and a risk many aren't willing to take. But, think about his confidence in the value he was providing his clients, not because he thought so, but because they thought so.
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Lynn Woolf
From the Desk of Lynn Woolf

Help ... My Vehicle Rolled Over

That's the message family members of a tractor operator could receive if a mobile application developed by a Univ. of Missouri researcher makes it to market. It has great potential to save lives by reducing rescue time, says A. Bulet Koc, assistant professor of agricultural systems management at the Univ. of Missouri's College of Agriculture, Food and Natural Resources. He developed the application with the help of his research assistant Bo Liu.
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Lynn Woolf
From the Desk of Lynn Woolf

GIE+Expo 2013 Round Up: Go Big, Get Tech

Dealers and landscapers scoped out the new equipment from more than 750 indoor and outdoor exhibitors at the recent GIE+Expo in Louisville, Ky., Oct. 23-25. Here's a theme that stood out for me this year: The line between consumer and commercial equipment continues to blur -- with consumer equipment getting bigger -- and improved technology is pumping up performance and ease of use.
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From the Desk of Lynn Woolf

Loyalty Goes Both Ways

Most news items about lawn mowers seem to involve local police reports about them getting stolen from garages. One that posted this week was a real doozy -- and involved a local dealership. To summarize: An owner brings in a lawn mower for repair. The dealership has a policy of selling equipment if it is not picked up within 30 days after the repair.
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