Dealership Marketing

Best Practices

Dealer Invests in Learning to be a Better Business Owner

Toro's Lawnmower, Garden and Chainsaw Center has been in business for more than 42 years and Laura and Scott Toro have been running the business for more than 25 years. Despite their longevity, Laura Toro felt they could do more. And, as the person in charge of the finances, she wanted to better understand the business behind their business to help their dealership grow.
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Season To Season: Rigg's Outdoor Power Equipment

Partnering with Area Businesses to Harvest New Sales Opportunities

Don White, store manager of the Lafayette, Ind., location of Rigg's Outdoor Power Equipment, talks about the dealership's initiatives to partner with local businesses to offer discounts to employees. Riggs has partnered with the Subaru manufacturing plant in Lafayette to get employees of the plant discounts on equipment and service.
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