Here’s the deal. Just because your top sales representative is killing it and bringing in bank she isn’t untouchable. She has to be a good employee, with a great attitude and be aligned with the organization.

AGCO dealers using Charter Software’s ASPEN AGCO Plus+ Interface can now save time, increase sales, and better serve their customers with easy access to the AGCO Plus+ Commercial Customer Credit program right from within the ASPEN business system.

With 5 locations in and around Fort Worth, Texas, Zimmerer Kubota serves a diverse array of customer segments, including small farmers, construction, municipalities and commercial lawn and turf customers. Having the look of a multi-store, full-service dealer network from the various departments, to the inventory and delivery trucks, to the computer and phone system is important to principal Sam Zimmerer.

Sam Zimmerer of Zimmerer Kubota explains what sets the dealership apart from the competition and their strategy of recognizing the "value purchasing customer."

Sam Zimmerer of Zimmerer Kubota explains the early days of the dealership, the changing of management over the years and how the operation grew to its current 5 locations.

Sam Zimmerer of Zimmerer Kubota shares how they manage rental operations at each of their 5 locations.

Zimmerer Kubota has been supporting the Fort Worth Stock Show & Rodeo since the 1950s and now supplies all the grounds care equipment. The dealership also now has a booth at the show, which draws in more than 2 million visitors during its 24-day run.

When Reynolds Farm Equipment moved its corporate headquarters last year to a sprawling facility it built along U.S. 31 north of Westfield, observers pondered the fate of its high-profile location in Fishers.